3rd September 2019
Thoughts on the value traditional influencers provide to brands, and alternative ways to leverage authenticity through customer advocacy.
The latest on StoryStream features: what’s new, what we’re working on and how to get the most from your solutions.
The realities and pitfalls in developing new AI marketing solutions when reliability is essential.
With Artificial Intelligence (AI) able to do the heavy lifting on many marketing tasks, freeing individuals to focus on creativity, information is the new currency. Tagging images is becoming common place. Can we go beyond this? – StoryStream’s Chief Science Officer, Dr Janet Bastiman discusses.
StoryStream’s Angelica Thomas offers her thoughts and insights on the challenge facing every automotive brand
A look at why increasing cloud service offerings aren’t solving marketer’s problems.
Social media is a key part of the automotive marketing mix, but is most of it missing the mark? StoryStream’s Simon Power shares some crucial insights.