PATENTED AI TECHNOLOGY UNLOCKING
ScALE AND PERFORMANCE
Our AI Engine Powering
Smarter Commerce
Aura is StoryStream’s agentic AI, natively embedded into the platform to bring speed, scale and intelligence to your content operations. Built to support modern eCommerce teams, Aura works across two powerful modes:
Aura Assistant: Your always-on AI partner from product tagging to publishing, Aura Assistant automates everyday content tasks.
Aura Intelligence: Delivers real-time analytics and content insights to help you optimise content and make smarter decisions, fast.
Shoppable Content
Faster with Aura Assistant
Create more shoppable content, faster than ever before. Aura Assistant automates product tagging and streamlines your content workflow, helping you keep pace with the speed of modern eCommerce.
Speed Up: Get instant, AI-powered product matches from your catalogue the moment you publish.
Scale Up: Tag more content, more often, and keep up with seasonal or fast-moving inventory, without the bottlenecks.
Seamless by Design: Fully integrated into your StoryStream flow, zero friction, maximum efficiency.
Content Management with Aura Assistant
Automate the heavy lifting of sourcing, curating, and organizing content. From rights management to AI-powered recommendations.
StoryStream’s agentic AI, Aura, streamlines workflows so teams can focus on creativity and strategy, not admin.
Content Enrichment With
Aura Intelligence
Enrich all content with added meaning and metadata making it optimised for large language model (LLM) discovery.
By adding additional metadata describing content in natural language, StoryStream’s AI, Aura, makes your content more discoverable improving your brand’s Generative Engine Optimization (GEO) performance and unlocking new experiences.
Clearer Analytics with Aura Intelligence
Our AI-powered summaries with Aura Intelligence, give you instant clarity on site, campaign, and content performance, with actionable suggestions to boost ROI, real-time insights to stay ahead of shopper behaviour, and targeted StoryStream guidance to maximise value.
Unlock the power of AI-driven visual shopping journeys and turn browsers into
buyers with StoryStream's next generation technology.
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