AI Visual Stylist

THE NEW WAY TO DISCOVER & BUY

AI Visual Stylist

THE NEW WAY TO DISCOVER & BUY

StoryStream’s AI Visual Stylist combines conversational AI with style intelligence, helping customers discover the right products faster through natural language and curated visual recommendations.

StoryStream’s AI Visual Stylist combines conversational AI with style intelligence, helping customers discover the right products faster through natural language and curated visual recommendations.

CREATE AN ENDLESS LOOP OF INSPIRATION

CREATE AN ENDLESS LOOP
OF INSPIRATION

CREATE AN ENDLESS LOOP
OF INSPIRATION

Turn static product pages into rich discovery journeys.


Today, most shoppers arrive in discovery mode but leave empty-handed. Keyword search can’t keep up with how modern shoppers browse, visually, socially and conversationally.


AI Visual Stylist is StoryStream’s powerful new solution that keeps customers discovering and inspired across every step of their journey. From homepage to PDP, AVS creates a flowing, content-rich experience that mimics how people shop on social.

AI CHAT

Endless Inspiration

Shop the look

Social Proof Ugc

REINVENTING SEARCH
FOR THE AI CHAT ERA

The conversation starts on your homepage.


This sits at the top of your visual inspiration gallery. We recommend this goes on your homepage so people can interact with it as soon as they land on site.


What it does:

  • Ask anything “Show me a summer dress for a wedding in Italy”

  • Upload a photo: Find similar styles by uploading an image

  • Click into themes: Quick-start discovery with curated trend buttons


This captures attention early and gets people interacting with your products immediately.

A Shoppable Gallery That
Never Stops Inspiring

Once a customer uses the AI chat or clicks into the UGC gallery, they’re taken into an endless shoppable gallery of inspiration from your customers and your product catalogue.


What it does:

  • Curated visual search results: Mix of UGC, brand and product content based on your customer’s query

  • ‘Ask your assistant’: Conversational prompt alongside the feed so shoppers can keep discovering

  • Constant discovery: The more they explore, the more personalised the gallery becomes


It’s immersive, engaging and keeps shoppers discovering for longer.

Turn product pages
into inspiration hubs

AI Visual Stylist enhances the PDP with features that continue the journey and increase buyer confidence.


What it does:

  • Combined with StoryStream's 'Shop the Look' every product in a model image is tagged with the relevant product catelogue image, so shoppers can complete the outfit

  • 'Discover More' show similar styles and related UGC to inspire further exploration

  • 'Worn by You' Shows real-life customer content for social proof

  • Picture-in-Picture is a mini-gallery that stays visible so shoppers can jump back into discovery at any time


This turns every product page into a powerful point of inspiration, not a dead end.

Key Benefits of AI Visual Stylist

Showcase more of your product catalogue

Bring more of your product range to the forefront with AI-powered suggestions and trends.

Keep customers in a discovery with AI Chat

Let them explore in the way they prefer visually, socially and with the support of AI.

Inspire bigger baskets

Encourage add-on purchases with shop-the-look and continuous recommendations.

Reduce bounce and increase conversion

Create a smooth, content-rich journey that keeps shoppers engaged from start to checkout.

Key Benefits of AI Visual Stylist

Key Benefits of AI Visual Stylist

Key Benefits of AI Visual Stylist

Why StoryStream?

Patented AI product matching

Automatically detects multiple products within any image or video. This ensures shoppers can explore and buy complete looks instantly.

Conversational AI

Understands complex shopping queries and delivers relevant results beyond basic keyword search.

Style-aware visual AI

Recognizes fashion and design details cuts, colors, and aesthetics to match true shopper taste.

Endless shopping journeys

AI matches and recommends new content and styles to ensure there are no dead ends in each journey opening up product discovery.

Revenue & ROI analytics

Track the impact on engagement, basket size, and conversion. AI-powered insights show exactly how shoppable imagery contributes.

Seamless integration

Easily added to your site with low-code tools and connects to existing product catalogue, enhancing experience without disruption.

Patented AI product matching

Automatically detects multiple products within any image or video. This ensures shoppers can explore and buy complete looks instantly.

Conversational AI

Understands complex shopping queries and delivers relevant results beyond basic keyword search.

Style-aware visual AI

Recognizes fashion and design details cuts, colors, and aesthetics to match true shopper taste.

Endless shopping journeys

AI matches and recommends new content and styles to ensure there are no dead ends in each journey opening up product discovery.

Revenue & ROI analytics

Track the impact on engagement, basket size, and conversion. AI-powered insights show exactly how shoppable imagery contributes.

Seamless integration

Easily added to your site with low-code tools and connects to existing product catalogue, enhancing experience without disruption.

THE NEW DISCOVERY
EXPERIENCE

THE NEW DISCOVERY
EXPERIENCE

Unlock the power of AI-driven visual shopping journeys and turn browsers into

buyers with StoryStream's next generation technology.