The way consumers discover and buy products has changed. Download our FREE eBook, packed with brand-new research and exclusive data from 1,000 UK & US shoppers, to explore how brands are winning the battle for attention through social-led discovery, video commerce, and AI-driven personalisation.
📲 From Search to Discovery:
66% of shoppers now find new products through social media, learn why the traditional search-driven shopping model is fading.
🤖 AI & Personalisation Beyond Social:
Discover how AI-powered recommendations are mirroring the endless discovery loop of social media to keep shoppers engaged.
🛍️ Gen Z & Millennials: The New Shopping Powerhouses
83% of Gen Z start their shopping journey on TikTok and Instagram, learn what content drives them to purchase.
🎥 Why Video is the Future of Shopping:
75% of shoppers seek video before purchasing, see how brands are using short-form and shoppable video to drive conversions.
🎯 Ready to win attention and inspire sales?
Download your copy of The New Product Discovery Journey and future-proof your eCommerce strategy. 🚀📖